Showme Stores
Robert-Bosch-Straße 28
63303 Dreieich
Are you an online retailer in the home and living sector and want to reach new target groups? Then a pop-up store near Darmstadt is just the thing for you. Instead, however, you can also rent exhibition space in a showroom in Dreieich near Frankfurt to present your goods and reach customers who want to experience and touch products before they buy. This is something that is not possible in a conventional online store. The showroom concept, on the other hand, makes this possible without any problems.
The ROPO effect (Research Online, Purchase Offline) refers to the behavior of customers who search for information and reviews online before ultimately making a purchase in a physical store. In the home and living sector in particular, this is the way customers shop: 90% of customers gather information online, but 85% then buy offline in a store because they want to be advised on site and test and experience the products live. They will even travel 100 kilometers or more for this live experience. With a pop-up store near Aschaffenburg or a showroom near Darmstadt, you can take advantage of the ROPO effect by offering customers the opportunity to try out and experience your products on site after they have gathered information online. This can lead to an increased willingness to buy.
A pop-up store is a store in which retailers present their products temporarily, i.e. not permanently. Pop-up stores are often used to advertise certain products, brands or promotions, to reach new target groups, to increase brand presence or to offer customers a unique experience. In principle, the difference between a pop-up store and a showroom is not that big: as an online retailer, you rent exhibition space where you present your home and living products. However, while with a pop-up store you have to take care of rental contracts, furnishings and staff yourself, with the showroom concept this is provided as a service, as this concept is retail as a service.
The Showme Stores showroom in Dreieich is located in the heart of the Frankfurt/Rhine-Main metropolitan region with a population of almost 6 million. Here you can reach customers from Frankfurt, the most populous city in Hesse and one of the largest cities in Germany with over 700,000 inhabitants, as well as from Seligenstadt, Bruchköbel and other surrounding towns and communities. This makes the showroom a perfect alternative to a pop-up store near Darmstadt to present your home and living products. You will reach a completely new target group, strengthen your brand identity and stand out from your online competitors by offering a live shopping experience that many other online stores lack.
As soon as you present your products in the showroom near Darmstadt, customers can try them out and touch them on site. Our expert staff will advise them and answer any questions they may have. If customers decide to make a purchase, our staff will guide them to your online store using tablets and QR codes. The actual purchasing process therefore remains unchanged. However, 75% of customers buy another product offline on site - another plus point for your sales.
By renting exhibition space in our showroom as a pop-up store near Darmstadt, you and your customers benefit from the following services:
With the showroom near Darmstadt, you can present your goods as an online retailer in an innovative way and appeal to a new target group. Opt for Showme stores as an alternative to pop-up sales.