Showme Stores
Robert-Bosch-Straße 28
63303 Dreieich
With a pop-up store in Hanau, you as an online retailer can adapt to the changing purchasing habits of your customers, which have shifted in recent years, particularly due to the effects of the coronavirus crisis. More and more customers are buying online, but when it comes to the home and living sector, they are looking for information online but want to shop locally. To take advantage of this so-called ROPO effect, many retailers are opting for pop-up sales. This means that they rent a temporary store in which to present their products. An alternative to this is the showroom concept, for example with a showroom in Dreieich near Frankfurt.
Showrooming brings a new service into play as retail as a service: online retailers do not rent an entire store, but instead rent exhibition space in one of the showrooms of Showme Stores, for example in Dreieich near Frankfurt as a pop-up store near Hanau or as a pop-up store near Darmstadt, and present their furniture directly on site without having to rent their own store.
With the showroom concept, the stores function not only as sales instruments, but also as service providers - not only for customers, but also for retailers, brands and entrepreneurs. With this concept, the store owner makes their expertise and part of their store space available for a certain period of time. This allows the articles and products of an online store to be presented to customers on site. The focus is not on selling the products, but on contact with the customer, providing information and making the product tangible.
The showroom concept offers online retailers a new way to reach their customers. By presenting home and living products in a showroom near Hanau, retailers can address their customers in a completely new way. On site, customers have the opportunity to try out the products:
This creates emotions that the customer cannot experience online, and the positive experience motivates the customer to buy. The shopping experience for customers naturally also includes expert advice from the staff, who give customers a warm welcome and are available to answer any questions. With the help of QR codes and tablets, customers at Showme stores are then redirected to the online store where they can order the products.
Showrooming ensures
The Showme Stores showroom near Hanau, located in Dreieich near Frankfurt, offers online retailers the perfect opportunity to present their high-quality home and living products to customers in a kind of pop-up store near Hanau. Hanau is one of Hesse's regional centers and part of the Frankfurt conurbation. This attracts customers from the entire Frankfurt/Rhine-Main metropolitan region and customers from Bruchköbel, which borders Hanau, visit the showroom, as do interested parties from Seligenstadt further afield. This is because many customers are prepared to travel 100 kilometers or more for the live experience.
When renting a showroom from Showme Stores, online retailers and their customers benefit from the following advantages: Showme Stores
Renting exhibition space as a pop-up store near Hanau offers a great opportunity to present products and bring them to life in times of online retail - without any great expense.