Showme Stores
Robert-Bosch-Straße 28
63303 Dreieich
More and more online retailers and manufacturers are looking for new ways to present their products offline. Then in no other sector is the ROPO effect - customers inform themselves online (90%) but buy offline (85%) - as pronounced as in the home and living products sector. One option to take advantage of this is a pop-up store near Heidelberg. Pop-up stores are stores that are opened for a short time at different locations. But there is also an alternative: the showroom concept, such as the showrooms of Showme Stores in Dreieich near Frankfurt.
In contrast to classic pop-up sales, which are often short-term sales promotions, Showme Stores offers a long-term solution for manufacturers and online retailers. Showme Stores takes care of administrative matters such as rent and provides consultants to help with the design of the showroom and the presentation of the products. Manufacturers and online retailers can therefore concentrate on their core business and do not have to worry about the details of furnishing and organization. The showrooms are attractively furnished and offer customers the opportunity to experience products live. The products are displayed in close proximity to similar products, which increases customer attention. In addition to designing the display areas, Showme Stores also offers support in marketing the products.
Showrooming gives online retailers the opportunity to present their products offline and customers can enjoy expert advice. This is particularly important, as 62% of customers decide to buy because of the advice they receive. When renting a showroom, products are still purchased online. Thanks to the integration of the online store, customers can order and buy products on site, but also after visiting the showroom. Using tablets and QR codes, they are guided to the online store in the showroom and supported by staff. 75% of customers also buy another product on site that they would not have bought online.
In the spirit of Retail as a Service, a concept in which retailers are offered a comprehensive service package to help them implement and manage their sales activities, renting exhibition space in the showroom near Mannheim means that
A pop-up store or showroom is ideal for the Mannheim area due to its geographical location, high purchasing power and large number of potential customers, who also come from surrounding communities such as Weinheim and Viernheim. With more than 300,000 inhabitants, Mannheim is the second largest city in Baden-Württemberg after Stuttgart and forms the economic and cultural center of the Rhine-Neckar metropolitan region, an area with 2.4 million inhabitants. Mannheim is located in the border triangle of Baden-Württemberg, Rhineland-Palatinate and Hesse. This means that online retailers with a pop-up store near Mannheim not only reach potential customers from one federal state, but from three. The Showme Stores showroom near Mannheim is located in Dreieich near Frankfurt, which is in the Frankfurt/Rhine-Main metropolitan region and therefore attracts a large number of customers and also functions as a pop-up store near Mainz. The perfect location for online retailers who want to present their products to a broad target group.