Showme Stores
Tullastraße 3
79713 Bad Säckingen
When looking for new furniture or other products for a cozy home, customers like to browse the internet to find suitable offers. However, it is not uncommon for the selected items not to end up in the virtual shopping cart. In contrast, customers prefer to make their purchases directly on site. Around 62% of customers value the opportunity to receive personal advice on site so that they can experience and try out the products up close. However, it is often difficult for online retailers to implement this option as they do not have a physical store.
The showroom concept offers an innovative solution. Here, online retailers can rent exhibition space in our showroom near Villingen-Schwenningen, more precisely in Bad Säckingen on the border with Switzerland. There, they have the opportunity to display their products so that customers can inspect and try them out on site.
The showroom concept opens up exciting prospects for online retailers in terms of retail as a service. In contrast to pop-up sales, this concept gives retailers the opportunity to present their goods in a real business environment without having to worry about complex administrative matters or financial risks. By working with a third-party provider such as Showme Stores, the showroom is managed and the necessary staff are provided. In addition, logistics, marketing and e-commerce services can often be provided. In this way, retailers can effectively present and sell their products without having to worry about the organizational details.
The advantages are obvious:
Showrooming focuses on the customer experience. Instead of simply shopping online, customers have the opportunity to physically experience the products. Retailers can present their products in a specially rented showroom. This offers customers a special experience that is missing from pure online shopping. Customers can touch the products, try them out and experience them live. This helps customers to build a deeper connection with the brand and create emotional bonds. Although direct on-site sales are not the main goal, customers can easily order from the retailer's online store after the experience.
Showrooming offers more than just touching products. Customers are welcomed in a homely atmosphere, which is complemented by a cozy coffee lounge. In addition to the live experience, customers also appreciate expert advice. Experienced specialists are available in our Showme stores to help customers with any questions they may have about the products. If customers decide to make a purchase on site, they can do so in the retailer's online store. With the help of tablets and QR codes, customers can easily find the products they want in your online store.
Showme Stores offers various showrooms in attractive locations throughout Germany. Our showroom near Villingen-Schwenningen is easy to reach for customers from surrounding communities such as Brigachtal, Bad Dürrheim, Trossingen, Vöhrenbach, St. Georgen and Niedereschach. At the same time, this showroom is located near Bad Säckingen, not far from the Swiss border and around 40 kilometers from Basel. As the third largest city in Switzerland and part of the Basel metropolitan region with 1.3 million inhabitants, Basel attracts customers from a large catchment area. In addition, many customers are happy to travel more than 100 kilometers to experience the products on site. The perfect opportunity for you to bring your products to life and take advantage of the ROPO effect - the effect that customers inform themselves online but buy offline - and set yourself apart from the competition.