Showme Stores
Robert-Bosch-Straße 28
63303 Dreieich
With a pop-up store near Fulda or a pop-up store near Ludwigshafen, you as an online retailer have the opportunity to present your high-quality home and living products in a unique way and create an emotional connection between customer and product. Especially at a time when online retail dominates, it is crucial to find a solution to reach customers who want personal advice on site. In addition to pop-up sales, the showroom concept is also an excellent way toaddress customers directly on site. With our showrooms at Fulda in Dreieich, you have the chance to present your products in an impressive way.
A pop-up store is a temporary store that is set up in a specific location. It allows retailers to physically display their products and offer customers a special shopping experience. Pop-up stores are often found in unconventional locations and rely on creativity and innovation to attract attention.
The changes in customer purchasing behavior require companies to rethink their sales strategy. Online shopping is now ubiquitous and has increased significantly in recent years, with the coronavirus crisis reinforcing this trend. In the home sector, however, customers are still looking for personal contact, individual advice and the opportunity to experience and try out products live. In fact, 62% of customers buy because of on-site advice.
A pop-up store near Fulda offers the opportunity to utilize the so-called ROPO effect(Research Online, Purchase Offline) and respond to the needs of your customers. Through a positive shopping experience and the emotional experience of experiencing your products, you can lead the customer to a positive purchase decision process.
An alternative to pop-up sales is showrooming, which offers many advantages compared to a pop-up store:
As a retailer, you can rent exhibition space in our showrooms, which are located in attractive locations, to present your products. The Showme Stores showrooms not only serve as sales areas, but we also offer comprehensive services as part of Retail as a Service. You can present your products attractively without having to sign long-term rental agreements or incur high investment costs for the furnishings. This allows you to concentrate on the essentials: Your products and your online store. The physical proximity to similar products means that synergies can be used to address specific customers and attract new target groups. If you rent an exhibition space in one of our showrooms, your customers have the opportunity to experience your products live and you can generate additional sales that might not have taken place online. This is because 75% of customers buy another product on site that they would not have bought in the online store.
Fulda is the ninth largest city in Hesse and has just under 70,000 inhabitants. It is located on the river of the same name and, as the largest city in Upper Hesse, is the political and cultural center of the region. Although Fulda belongs to the administrative district of Kassel in northern Hesse, the city is located in the Rhine-Main area - a metropolitan region with almost six million inhabitants. A pop-up store near Fulda or showrooming near Alsfeld allows you to reach residents of the entire metropolitan region.